How To Find Content Ideas On Instagram (Never Run Out Again!)
Don't even stress about content ideas anymore, I got you. After this post, you will have four foolproof ways to never run out of content ideas ever again. You heard that right: never ending content ideas!
I get questions about coming up with content ideas almost every single week so I figured I'd make this video to answer that for you guys. My name is Megan and I teach business owners to go from confused to confident on Instagram I help my clients build a loyal community, get quality clients from Instagram, and build a more profitable business. Let's get into it.
The first way to never run out of content ideas is actually answering your FAQs… and more. I want you to write out your top five FAQs right now. Seriously, stop reading. I'll wait.
Now that you have your top five FAQs, go into Google and search each one of them. For example if I was a makeup artist I would type in "how do I find the foundation that matches my skin" then scroll down to where it says 'people also ask' and then expand each alternate version of the question that you know is commonly searched for because it was just recommended to you. Then you're going to repeat these steps with every single one of your five FAQs to turn five content ideas into 50. And of course, you can do more than five as well to make even a hundred.
The second way to never run out of content ideas is posting polls to your audience. You're going to create a poll on whatever platform you have the highest engagement in. Usually that is Instagram because it is one of the most highly engaging platforms out there. What you would do is create a poll asking your audience what they want to see more of from you. Continuing with the makeup artist example, post a poll with a few options that your engaged audience will respond to and literally tell you exactly what topics to post about next. Utilizing polls on social media is such a great way to tap into your current audience and what their needs are. You can even take it one step further by tagging these people when you do end up posting that content so that way you already have a fan ready to engage with your new content that you just posted.
So the next one I'm going to go over is great for figuring out what type of content will go viral on these platforms.
So the third way to never run out of content ideas is actually Google Trends. And if you've never used this before all you have to do is search Google Trends into the Google search bar and it should be the first website that comes up. From here you can type in any keyword or keywords that you want to know are trending so let's say we type in 'makeup artist' it will then show you how interested people have been in this topic in the past couple of days and which areas of the country that they are most interested. Below that, you can see related topics and related questions. So if I were a makeup artist again, I would try and make videos about the hot topics that are related to my Niche. What's also really cool with this is you can actually compare two different topics and see which one you want to create content out of the most.
The fourth and final way to never run out of content ideas is called answer the public. Answer the public is a really cool website and just like Google Trends you would just type in 'answer the public' into the Google search bar and it should be the first one to come up. Also like Google Trends, it is completely free to use however there is a limit to the amount of searches you are allowed to use at a time before you have to pay. So what you would do here is you would plug in any keyword or keywords to get the top questions about that keyword categorized by the type of question. So this is a really good way to get a complete overview of questions to answer about your industry as a whole rather than just your specific FAQs that you get for your business.
Of course I recommend having a running list of content ideas going that's accessible on your phone and your laptop. Some of my best ideas are actually when I'm on the go, so I like having a place to write those down wherever I am. I use the notes app on my phone which has thousands of notes on it you guys don't even know, but you can also use something like Google Docs. Whatever is easiest for you. It's also great to have this list because some days you don't feel as creative as other days so you can just refer back to this list and have all these ideas to choose from.
So congrats! Now you have a never-ending list of content ideas at your fingertips at all times. But if you are ready to start getting paying clients from Instagram from that content, you're in the right place. There is a strategy that goes into getting real clients from Instagram and it's exactly what I teach in my course, the Instagram Pro Bootcamp. The program is application only because I want to make sure everyone going into my course is dedicated to getting big results and ready to make a huge impact on Instagram and help as many people as they possibly can. So if you who are ready to up level your Instagram with me, chat with me here.
I can't wait to chat with you!
